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Our First Ever
Newsletter | New Website and Online Shop | Wild Honey Pollen Count Off
the Charts | New Articles and Research | .delicious Trophy | Tim on
National TV | Reduced shipping rate and minimum spend during lockdown |
What Aussie Top Chefs think of our Produce
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Welcome to our first Newsletter
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Hello Friends,
We hope this finds you well and thriving despite the difficult
situation most of us are in at the moment. What a year! But let’s not
dwell on all that…as we are finally sending out our first newsletter!
Firstly, thankyou! Whether you signed up to our subscriber list some
years ago or you have recently purchased something on our new online
store and have chosen to keep up to date with what is happening in our
world with the bees, we are very grateful for your support and interest.
Despite the persistent trials and tribulations of fires, floods,
pandemics and economic downturns, we’ve been fortunate to have some good
things happen recently we'd like to share with you.
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National Trophy: Outstanding Artisan
Each year the .delicious Produce Awards
celebrate the country’s innovative, native and outstanding Australian
ingredients, rewarding those that are sourced or produced with
dedication, passion, knowledge and regard for the environment.
We were thrilled to be nominated again this year for our
Blue Mountains Post Brood Polyflora Wild Honey and submitted samples earlier in the year for judging. A month or so ago Tim received an exciting call from the
.delicious
Awards team advising him he was the recipient of one of the national
trophies at this year's ceremony (which was later moved online due to
the lockdown).
When Tim heard that he was awarded the trophy for
Outstanding Artisan while watching the virtual award ceremony last Monday night he was buzzing!
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photo © .delicious Produce Awards
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To be recognised by so
many industry legends and the best chefs in the country was a real
honour and means the world to us.
We are fortunate to have had
so much interest and support from our colleagues, customers, chefs,
distributors, retailers, family and friends over the years. So a big
thankyou for your ongoing support!
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Gold Medal: From the Earth
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In addition to the National Trophy for Outstanding Artisan, our Blue
Mountains Post Brood Wild Honey was the recipient of a .delicious Gold
Medal in the
From the Earth category
for the third year running. Once again, we are very grateful and
overjoyed that our work and produce is recognised at this level and
appreciated by such a prestigious judging panel. Thank you again,
.delicious Magazine
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Amidst the struggle of
trying to run a business during Covid lockdowns, we’ve been fortunate
to receive some wonderful media coverage recently.
A few of the highlights being the coverage of our
.delicious awards,
a radio spot on ABC radio, our post brood honey used on Channel 7 and
10 in cooking segments and feature articles about us published in The
Land and Australian Geographic Explorers Magazine.
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Tim discussing our Wild honeys with Guillaume on his SBS food program,
Plat Du Tour
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Tim was honoured to
have the opportunity to chat with renowned chef, Guillaume Brahimi,
about our wild honey range on his popular SBS food show,
Plat Du Tour.
Tim made the journey to Berry NSW - in that happy window of zero Covid
cases and no lockdowns - with his wild honey and wild honeycomb samples,
and was made to feel very welcome by the whole SBS team. After speaking
with Tim, Guillaume prepared a gorgeous french dessert,
Tarte Bourdaloue, with our Blue Mountains Post Brood Wild Honey brushed over the top.
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A collection of the produce Tim shared with Guillaume
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Guillaume's
Tarte Bourdaloue brushed with Wild Honey
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We’re really thrilled
with the segment and blown away by the positive feedback we received
after it aired. We are grateful to Guillaume and his team for their
support of what we do.
You can see excerpts and view the full segments for the SBS spot and more on our media page on the new website.
photos © SBS
Plat Du Tour
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A New Website and Online Shop
If you weren't aware
already, we have a new online shop and website up - it's only taken us
10 years to convert our quaint little HTML page to a mobile friendly,
ecommerce site.
In addition to functioning on modern technology
(!), the site is full of great information on our beekeeping, wild
honey products and the regions we work in. It also contains topical
articles, news, and, best of all, we’ve done away with the PDF order
form so you can now order and purchase on any device with a range of
payment options on offer.
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Shipping and Minimum Order Requirement Reduced
(During Lockdown)
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In addition to a
temporary reduction in shipping and the minimum order, we have recently
added
4 jar multipacks
to our product range, so you can buy more Wild Honey at a discounted
price, and mix and match the varieties you prefer - saving on postage
and minimising your carbon footprint at the same time.
We also have
Gift Vouchers available from $50 to $200 - a great Father’s Day gift for that honey loving Dad or Grandad!
* Please note we are
still bound by Australian Biosecurity regulations so are not permitted
to send honey to TAS, NT or WA unfortunately
~•*•~
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| This Month's Select Products
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Wild Honey 1kg
Blue Mountains Polyflora
$58.00
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Wild Honey 500g
Mixed 4 Pack
(other combinations and
sizes available)
$116.00
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Malfroy's Gold
Gift Voucher
$50.00
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Wild Honey 500g
Yellow Box
$32.00
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In addition to a well
received natural beekeeping article Tim wrote some years back, and a
comprehensive collection of links and texts on bees, honey and hives, we
have just uploaded some new articles Tim has penned about the unique
properties of our Wild Honey products.
If you’re interested in
the medicinal benefits of honey, or healthy food in general, the recent
articles below outline how our products differ from conventionally
produced honey.
Tim will be writing more articles in the near
future and commenting on papers released in beekeeping and scientific
circles when he gets a spare minute here and there, so we will keep you
posted on any new articles in this newsletter.
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| Our Wild Honey: The Proof is in the Pollen
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Cross
section of wild comb from our Warré hives, photo © Kirsten Bradley
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Every now and
again we send our Warré honey away to be tested at an independent
laboratory that specialises in analysing honey. This year we also
included a ‘certified organic’ raw honey that was randomly selected from
a retail store to see how our honey compared to another brand. To cut a
long story short, the results came back with our wild honey having 144
times the typical amount of pollen found in most organic honeys!
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| Our Wild Honey: As Raw As It Gets
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Cold
pressing wild comb from our Warré hives, photo © Kirsten Bradley
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This is the
second in a series of articles explaining the results we received after
sending our Wild honey away to be tested. This article refers to the
analysis of the HMF (Hydroxymethylfurfural) component in honey to
determine whether it has been overheated during processing or storage.
As we'd hoped and expected, given our natural and sustainable approach
to beekeeping and honey processing, our wild honeys came back with very
favourable results.
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In
case you are not already following us, Tim decided to join the rest of
the planet a few years back and set up an instagram account.
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Tim with his Warré Hives in the Blue Mountains, photo © Eric Tourneret
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The aim of the account
is to give an insight into our Warré wild beekeeping adventures in the
Blue Mountains and Central Tablelands.
This month saw the
coming of spring in the mountains and the beginning of what looks to be a
very busy season with the bees already producing honeycomb and the
first of the wildflowers blossoming in the lower blue mountains.
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Last week
the Blue Mountains Boronia was in full bloom with bursts of mauve pink
and yellow from the pea flowers dotting the understory of the sandstone
country
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One of the
beautiful places Tim gets to work - a permanent apiary in the Lower Blue
Mountains Wilderness
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Tim will be sure to
fill your feed with updates from the field about the ever changing
unique flora of the regions, bee biology, our wild honey produce and
other interesting things - all bee related - follow along below!
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We love working with
some of the best chefs in Sydney. They are dedicated, hard working
people with a passion for great produce.
Our dream has always
been to elevate honey to its rightful place as a unique and amazing food
with flavour, character and terroir. That is why it is so heartening to
see the chefs use the wild honey, honeycomb and beeswax in a way that
honours the produce, is endlessly creative and mouth wateringly
delicious.
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"Tim Malfroy
produces some of the world’s best honey in the pristine world heritage
Blue Mountains of Australia. Malfroy’s honey is a great representation
of the terroir of the Blue Mountains with its complex flora and pure
environment. The depth of flavour is amazing; this honey is something
special."
—
Peter Gilmore, Sydney, October 2020
Executive Chef,
Quay, The Rocks and
Bennelong, Opera House, Sydney
Pictured: Peter's stunning
Cheese Course for Two featuring our Wild Honeycomb
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Photo © Quay, Sydney
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We have collated the
kind things they have said about our work and some of the incredible
dishes they have created in their restaurants with our produce!
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We hope to post a full
newsletter once a month and will also send shorter notices when
appropriate about new products, courses, offers and other interesting
developments.
We hope you enjoyed the newsletter, please let us know what you think!
Thanks for reading,
Tim, Emma and the daughters of the light
Tim and Emma Malfroy, photo © Michael Wee
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